DTC Brands Fallback to Marketing Principles

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As advertisers start to abandon Facebook ads (or have yet to realize their costs have skyrocketed lately), they’re realizing all the Facebook Ads tactics can be thrown out the door and falling back on some timeless marketing principles.


Is e-commerce slowing down? Or did shoppers just starting using shopping apps more (vs websites)? Looks like it’s the latter. [via StackedMarketer]

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