CDMS 7: Paid Search

CDMS 7: Paid Search / Search Engine Marketing (SEM)

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This is the seventh module in the Certified Digital Marketing Specialist / Digital Marketing Specialist course.

Getting Started - Watch This First

How the CDMS Works

The CDMS / DMS program is made up of the below modules or sub-courses:

  1. The 4M Framework
  2. Marketing Analytics
  3. Elements of High-Performance Websites
  4. Digital Marketing Strategy with Marketing Funnels
  5. High-Performance Email Marketing Strategies
  6. SEO & Content Marketing Strategies
  7. Search Engine Marketing (SEM) /Paid Search
  8. Social Media Marketing
  9. Display & Native Ads
  10. Certification Exam (if applicable)

Ideally, you should take each course in sequential order as each course builds upon the previous course.

If you have selected the Certification option, then you must also achieve 80% or more on the certification exam in order to become certified.

Instructor Q&A Sessions

If you have also purchased access to the Instructor Q&A/Coaching, you may submit any questions you have during your selected Instructor Q&A session to: members@ethanhathaway.com.

How Q&A sessions work

We'll collect all the questions for a particular Q&A session and the instructor will answer them via a recorded webinar. Once the webinar is available, we'll notify you again when you may view the Q&A session at your leisure.

Help

If at any time you have any technical problems, please feel free to email us at: support@ethanhathaway.com.

Course Content

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