Any business to business executives or founders who are interested in bolstering their marketing efforts should definitely take a look at this article. It contains an infographic listing the seven steps you need to follow in order to craft and execute a killer B2B marketing strategy. The first step begins with an interesting statistic: only 51 percent of marketers put in the time and effort to align the content they create with the companies for which the content is created. By performing an in-depth strengths, weaknesses, opportunities and threats analysis of your current strategy, you can begin the process of developing a new marketing paradigm for your company that your target demographic will find much more engaging. Click on the link below to learn more about how to craft a compelling B2B marketing plan.
Read the full article here: https://www.b2bmarketing.net/resources/blog/infographic-week-7-steps-brilliant-b2b-marketing