It is not uncommon for CEOs of medium- and large-sized companies to find themselves in the middle of competing agendas that threaten the long-term viability of their businesses. They have one or more products that are cash cows for them that generate significant revenue and perhaps got them to the scale they are, and they feel shareholder pressure for successful short-term quarterly performance. There is another way that is far cheaper and will put you in a position for systemic innovation that will continuously drive long-term results.
Drowning In A Saturated Market? Your Employees Hold The Life Preserver
