When making a presentation to potential clients or investors, it’s essential to establish your credibility as quickly as possible. This Inc. article lists seven different hooks you can use to give your presentation an air of credibility, like “when this presentation is over, you will understand…” and “When faced with this problem, your competition did this…”
These subtle nods and verbal cues will unconsciously prime your audience to believe what you are saying and except you as someone who speaks with authority and honesty.
Read the full article here: http://www.inc.com/geoffrey-james/7-credibility-boosting-phrases-to-include-in-your-next-presentation.html
