Have you ever considered starting a thought fire? What’s that, you might be asking right now. Well, it’s simply this: producing ideas that will take off and spread like fire throughout your industry. This is the stuff of intellectual genius and marketing savvy. It will put your name out there before the eyes of all, and your company’s name will grow along with it.
Sounds too good to be true? It doesn’t have to be. Starting that thought fire is something that you do just about every day as you toil in the midst of your people and company. You stoke the fires of change and innovation, and this is precisely your job as a CEO. Now, learn to do it more effectively and efficiently.
Take a look at Seth Godin’s talk on this very subject and see just how inspiring it can be.
Watch: How to get your ideas to spread
