Apple co-founder Steve Wozniak has shared his advice to entrepreneurs and engineers who may be thinking about starting up their own tech company. Wozniak, who founded Apple along with Steve Jobs in the 1970s, spoke to Econsultancy’s Ashley Friedlein at the Festival of Marketing in London about some of the ingredients needed to create a successful company.
Key Takeaways:
- Jobs has often been portrayed by the media as a god-like visionary. Yet while Jobs was usually the one in the spotlight, Wozniak was busy working behind the scenes.
- He built the foundation in the background while Jobs sold the vision to the public.
- Wozniak portrayed himself as completely okay with this, a position that highlights his first lesson: Success doesn’t always happen in the spotlight.
“Wozniak always put Apple before his ego. As a result, he helped create some of the best products in the world.”
http://www.ceo.com/strategy/steve-wozniak-offers-four-pieces-of-advice-for-first-time-entrepreneurs/
