The primary insight of this article comes from P&G’s CEO David Taylor. In it, he describes employees’ tendency to become complacent in regards to creative problem solving as a result of large, complex obstacles that are attacked in a very methodical way. Workers simply become enamored. In such a complex business environment, David Taylor recommends harnessing the creative talent that exists within an organization to break this tendency and come up with new techniques that could greatly expedite problem-solving.
