These Five Behaviors Can Create an Innovation Culture

Many companies want to establish a culture of innovation, one that will encourage employees to take risks that lead to breakthrough products. But how exactly to build this type of culture often eludes senior leaders — threatening the success of their innovation initiatives. This article explains how to build said culture.

Key Takeaways:

• Culture is the net effect of shared behaviors, and therefore adopting innovative behaviors must come first. You change the culture by becoming more innovative — not the other way around.
• Finding the best resources inside and outside your organization and combining them is a hallmark of successful innovation.
• companies that build strong cultures of innovation don’t wait for that to happen.

“Culture is the net effect of shared behaviors, and therefore adopting innovative behaviors must come first. You change the culture by becoming more innovative — not the other way around.”

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