To Attract Gen Z, What Will Businesses Have to Do?

The combination of entrepreneurial spirit and philanthropic mindset makes them a unique target for startups, both from a marketing and human resources perspective. According to Bartels, to attract Gen Z’ers as customers and bring them in as talent. Gen Z’ers are hungry, and constantly on the search for education and inspiration. “In just eight seconds, they usually decide whether something is worthy of their attention. If it is, they will commit and focus. But getting past their initial (and speedy) filter requires the promise of an engaging experience.

To Attract Gen Z, What Will Businesses Have to Do?

(adsbygoogle = window.adsbygoogle || []).push({}); (adsbygoogle = window.adsbygoogle || []).push({});

The quickest way to level up, become smarter & add value to your career in business

Join Over 17,764+ Smart & Savvy International Business Professionals

Signup for the FREE weekly newsletter: The Essential Edge.

  • Productivity & how to save your time
  • Leadership & Management
  • Business strategy
  • Selling

A weekly non-stuffy 2 minute read.

Get the FREE Report: How to Make Better Business Decisions when you sign up for the Essential Edge newsletter.

Essential Edge Step 1 optin

The Essential Edge is brought to you by Ethan Hathaway, the world’s premier Learning as a Service (In-Person & Online Training) Provider to International Business Professionals.

Scroll to Top