One of the most important elements of your sales teams success is their ability to read a buyer. This is a key concept. Without being able to read a buyer, or a senior purchaser, your salesperson will be walking a long rough road up an insurmountable hill. There ability to read a person and tell what sort of buyer they are will save them a lot of time and frustration. Take a moment to go over with them the key to understanding buyers and the type of buying trends they have. Use this infographic in the midst of your training.
See the full infographic here: http://www.mtdsalestraining.com/mtdblog/understanding-different-buyer-types-infographic.html