Every successful marketer and salesperson operating in today’s hyper connected globalized marketplace will likely tell you that they wish they were more hours in the day. While it’s not possible to make the earth around the sun any slower, it is possible to make your marketing and sales processes more efficient through the use of automation.
This Marketo piece lists three big ways automated sales marketing functions will allow you to grow your business.
Read the full article here: http://blog.marketo.com/2016/06/3-ways-marketing-automation-helps-higher-ed-marketers-succeed.html