B2B Sales: How should I split my time between calling new customers (or writing cold emails) and making follow up calls (or follow up emails)?
Question from a B2B Software Sales professional: “How should I split my time between calling new customers (or writing cold emails) and making follow up calls (or follow up emails)? How much time should I dedicate for each activity each week?” My answer: Firstly, my approach to Sales & Marketing differs from traditional Sales & […]